As the inventor of the first mobile phone, Motorola single-handedly launched the mobile communications industry, later creating the first phone that supported iTunes®. Today, Motorola continues to dominate the industry, with $8.17 billion in sales in 2021.
Reduction in the amount of declines
Reduction in the amount of false declines
24-hour response rate from ClearSale
The Challenge: Approve More Legitimate Sales, Especially During Peak Sales Periods
The busiest online sales day in Mexico has traditionally been Black Friday. But in 2011, the Council of Business Coordination created El Buen Fin (The Good Weekend). Occurring the third weekend of November, El Buen Fin offers another popular shopping weekend with special promotions.
While the increased revenue potential during these sales is critically important for Mexican merchants, ecommerce retailers also face substantial risks:
- 50% false decline rates aren’t uncommon among Mexican ecommerce businesses.
- The chargeback rate in Mexico is three times higher than the global average
- 56% of Mexican credit card holders have been the victim of fraud.
Motorola knew their risks were even higher since their products are highly targeted by fraudsters due to the strong brand recognition, small size, high resale value, and big profit margins.
To make matters worse, order volume typically grew tenfold during this peak sales time, which made it nearly impossible to keep pace with accurately screening and flagging suspicious transactions.
Motorola needed to implement a fraud protection solution that would integrate seamlessly with their ecommerce platform, provide prompt reviews of transactions, and let Motorola quickly and confidently approve orders during not only these high-volume sales periods but all year long.